The virtual brands phenomenon
Recently, there's been a lot of buzz in the restaurant industry surrounding virtual brands. The concept of virtual brands is so new that it can feel mysterious and overwhelming. But the truth is, you only need four things to create a virtual brand and start bringing in more revenue. If you've been seeking answers to questions like, what are virtual brands? What does it take to create one? Why should I create a virtual brand? How do restaurants get paid from virtual brands? We've created a guide that includes everything you need to know to get started.
Download the guide today!
Latest blog posts
Going all in on virtual brands to succeed in delivery at Figueroa Philly
Local Hero: Danny Hizami, Figueroa Philly
Opening a restaurant, navigating COVID-19, and launching delivery in one year at Juice Vibe Bar
Local Hero: Anabelle Martinez, Juice Vibe Bar
How juice and cold brew created a community at Press & Grind Cafe
Local Hero: Joe Sloboda, Press & Grind Cafe
Sharing culture, uplifting community, and navigating food delivery during COVID-19 at Brooklyn’s iconic Yemen Café
Local Hero: Ali Alsubai, Yemen Café
Delivering magic beyond the brick and mortar with The Butcher's Daughter
Local Hero: Kari Hendrick, The Butcher's Daughter
Virtual brands demystified
How starting a virtual brand can help your restaurant succeed in delivery.
Factoring delivery costs into the profitability of your product mix
As online food orders continue to increase, understanding how to calculate delivery costs into the profitability of your product mix is more important than ever – get started with these simple steps!
What is Otter's Order Manager and how will it change your business?
How Otter's Order Manager can help your restaurant succeed in delivery.
How to shoot delivery platform food photos like a pro
5 simple steps restaurateurs can take to optimize their imagery for online ordering platforms.
Thank you!
You just took your first step towards running a more successful restaurant. We’ll be in touch shortly and are excited to showcase our products.
Solutions for enterprise customers
For restaurant groups with more than 10 locations, we love getting you up and running as smoothly and quickly as possible. Let us know what you need, and we’ll custom-tailor the right solution for your business. Let’s have a conversation about it.